Back to School Shopping

August 10, 2009 12:00:00 AM PDT
The month of August means back to school shopping for a lot of Valley parents, but a poor economy means many families are cutting back.An exclusive Action News / SurveyUSA poll shows 57-percent of Valley parents plan to spend less money or the same amount on back to school clothes this year. 40-percent say they will spend more.

Action News Consumer Reporter Christine Park reports from one Northeast Fresno store where shoppers can get more for their money.

Watch video above for more on this story ..

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