Starting Friday night, Van Ness Street in between Fresno and Tulare Streets will be shut down and transformed in a beach getaway.
"I think it's speaking to a lot of renewed interest in the downtown activity. The downtown partnership that was recently formed and is being supported by the merchants themselves," Al Smith, president of the Fresno Chamber of Commerce, said.
Smith said Summer Splash comes on the heels of several other great events this summer like the Taco Throwdown. Events like these help attract people of all ages and interests downtown.
"I think what they're doing downtown right now is very very exciting. It's good toward the revitilization of the core of our community, which is very important," Smith said.
Nearby downtown businesses like Los Panchos Mexican Restaurant are hoping for a big turnout this weekend. Last year more than 5 thousand people went to the beach party and some visited nearby businesses.
"We hope that we get packed and busy all day and just have fun with the people too and we hope that business is going to be okay that day," Ana Lilia de Alba of Los Panchos said.
The business hopes events such as the summer splash will draw more more people to downtown and the boost the economy.
"Cause sometimes its kind of slow so it's good for downtown and for everything," Lilia said.
Friday, Aug. 31 to Monday, Sept. 3
Van Ness Ave in front of Club One
a 44-foot water slide and hundreds of tons of beach sand are just the start of the festivities over the long holiday weekend. Bring the family by day and party into the night!
Summer Splash by Club One Casino
Are you looking for something to do for labor day weekend? Come downtown to Club One Casino and experience Summer Splash! The event goes from Friday, August 31st to Monday, September 3rd 10am to 7pm.
Admission is $5.00 for adults and kids 12 and under are free.
Anyone that is under the age of 21 must be accompanied by a parent. After 7pm there is a $20 cover charge.
Festivities include: live music and djs, volleyball courts and pools, food court and full bar, a sandcastle competition and slidezilla! So bring the family out because it's going to be a splash!
Summer Splash 2
The beach is back!
Club One Casino, Inc. of Fresno, California announces Summer Splash 2, a beach party event held in Downtown Fresno on Labor Day weekend, Friday, August 31 through Monday, September 3!
When: Labor Day weekend
Friday, August 31 through Monday, September 3
Downtown Fresno on Van Ness Avenue between Fresno and Tulare Streets.
Van Ness Avenue will be blocked for traffic from Friday, August 31 at 6 p.m. to Tuesday, September 4 at 6 a.m.
A portion of proceeds will be donated to Fresno First Steps Home (FFSH) and Fresno Police Activities League (Fresno PAL).