The Clovis Rodeo is coming together. Tuesday morning, crews were hard at work on a stage, which will host some well-known country artists during the rodeo.
The ticket office is buzzing with sales. Clovis resident Kim Sawyer picked up tickets with her daughter. The rodeo is a longstanding tradition for their family.
Sawyer said, "I've been bringing my kids since they were little and hopefully they'll bring their kids."
Clovis native Keith Arnett picked up his tickets. He plans to bring his grandkids.
"It's yee haw," said Arnett. "Clovis, that's what it's all about. They build everything around it all year round and like this is the 100th anniversary. It can't get much better."
Sales have been so steady, the centennial year could become one of the top selling years.
"There are still tickets available, but they are limited," said Clovis Rodeo Association President Chuck Rigsbee. "There is a lot demand. So that's why I encourage everyone to go online or call the ticket office right away."
The livestock has already arrived on the rodeo grounds, the cowboys and their trailers are showing up to claim their spots and get ready for show time.
"It's going to be a great show this week, some of the top ropers and rodeo guys in the world will be here," said Scot Meeks. "So it should be a great show."
From the rodeo and roping action to the concerts and crowds. Official say this year's 100th annual Clovis Rodeo will be one you won't want to miss.