Valley's first mobile mall is rolling into the Fresno area

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Mobile businesses like Dear Danger will soon be lining the lawn at Engelmann Cellars for Fresno's first mobile mall. (KFSN)

Mobile businesses like Dear Danger will soon be lining the lawn at Engelmann Cellars for Fresno's first mobile mall.

"It's really a trend all over the nation, so I thought it would be important to shed this light and maybe encourage other gals to go in our footsteps and build a community around this," said Lindsay Danger with Dear Danger Mobile Boutique.

Danger is the owner of Dear Danger Mobile Boutique filled with vintage and fun fashion. She is also the creator of a new event called "Rack + Rose" bringing businesses and shoppers together.

"Of course we will have food trucks, and then we will have 25 to 30 other pop up vendors from clothing to jewelry to healthcare beauty, things like that."

The event is free to attend and people can shop and see different trends out there like a make a vase station.

"You pick your container, you pick your figurine, and I show you how to landscape it," said Claire Pettengill with the Make a Vase Station.

Root General will be out with their clothing and unique Fresno themed gear.

"People just loved it because there was finally some positive Fresno merch that was also stylish, which is what people have looked to us for," said Root General Co-Owner Cassey James.

Fulton Yoga Collective will host an outdoor class at noon to let people sip and stretch.

Anna Moore with Fulton Yoga Collective said, "Being outdoors when you're practice yoga is so grounding, so calming, and so relaxing. Part of yoga is to heighten your awareness and when we're outside we can be aware of the calmness of nature and it really puts us at ease."

Coordinators said events like this help support small businesses.

The heat can't stop this event-- Rack + Rose runs Saturday from 10:00 a.m. to 5:00 p.m.

Related Topics:
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