California Citrus Mutual says growers were interested in how to protect themselves from the Asian citrus psyllid, which if carrying a bacterial disease can kill citrus trees. Growers were also concerned with marketing citrus in a new way in chain grocery stores.
Organizers say this year's event was a success. "All of our vendors were sold out. Our lunch tables are sold out. The two panels we had this morning -- it was standing room only. So for us, and what we do, this is about as good as we get. Maybe next year at this time we'll have to get a bigger facility," said Tom Wollenman, California Citrus Mutual.
California Citrus Mutual said nearly 700 people came out to the Citrus Showcase.