Target "Manatee Gray" plus-size dresses cause backlash

ORANGE COUNTY, Calif.

Target had an ad for a kimono maxi dress. The standard sized version of the dress is available in "dark heather gray" but the same color in the plus-sized version was described as "manatee gray."

Manatees are large marine mammals that are sometimes called sea cows.

An Orange County woman tweeted about the color discrepancy and it got a lot of attention.

Target caught wind and issued an apology. They are also saying they're working to fix it.

KGO-TV San Francisco, CA contributed to this report.

Copyright © 2019 KFSN-TV. All Rights Reserved.