Reedley company introduces new produce labeling technology

FRESNO, Calif.

The company is called Vision Sort Labeling Solutions. Several packers in Central California have recently become customers for their produce traceability labeling technology. It helps companies comply with the "Produce Traceability Initiative" which lets stores know where certain products come from.

The company is based in Reedley, and the two people behind it are Fresno State graduates.

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