Mayor Jerry Dyer launched a new program Tuesday in partnership with the Fresno Chaffee Zoo.
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Every Tuesday through August 15, the zoo will offer free admission to underprivileged children and their families who may not usually have the means to visit the popular attraction.
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The program is one that Mayor Dyer believes can make an everlasting impact on younger generations.
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"We're going to show them how much we love them, how much we are investing in them, how much we care about them, and I believe as a result of that we're going to be able to transform our youth, the future of our youth, forever," Dyer said.
The program was also made possible through a $10,000 donation by the One Fresno Foundation, covering the cost of 9,000 tickets over the next two months.