Starting Thursday, the creamery's newest flavor, Cookie Cake, hits store shelves in half gallon and pint sizes.
Blue Bell says the ice cream is chock-full of chocolate chip cookie cake pieces and swirls of chocolate and vanilla icing.
This flavor will be available for a limited time only.
Be one smart cookie and try our new Cookie Cake Ice Cream! Cookie Cake is a sweet cream ice cream loaded w/chocolate chip cookie cake pieces and swirls of chocolate and vanilla icing. In stores beginning today in the half gallon and pint sizes, but only for a limited time! pic.twitter.com/6EE8QnVnyJ
— Blue Bell Ice Cream (@ILoveBlueBell) April 25, 2019
Blue Bell dropped hints a couple days ago with a short video featuring cookie cake pieces.
We have a brand new ice cream flavor on its way to stores this week! Find out all of the delicious details when the pieces come together on April 25. #bluebell #icecream #bluebellicecream #April25 #newflavor #newicecream #new pic.twitter.com/XS2GqPdgUT
— Blue Bell Ice Cream (@ILoveBlueBell) April 23, 2019
The company has consistently released different flavors on Thursdays, even bringing back goodies like its ice cream sandwiches.
Did someone say food?! Houston food lovers, unite!