Survey looks at consumer confidence when buying a home

More than half the people polled, 51%, say the cost of living poses an obstacle to their home-buying plans.

Dale Yurong Image
Tuesday, March 19, 2024
Survey looks at consumer confidence when buying a home
Even though Central California remains more affordable than many other areas of the state, many families hoping to buy are still priced out of the market.

FRESNO, Calif. (KFSN) -- A survey conducted by the financial services company Bankrate shows 54% of Americans say their income is not high enough to afford a down payment and closing costs needed for a home.



Thirty percent of those surveyed figured they would need at least five years to save up for a down payment.



"Sadly, about one in five prospective homeowners told us they didn't think they'd ever be able to afford a down payment for a home," says Bankrate Senior Economic Analyst Mark Hamrick.



Hamrick says the survey allowed them to get a better understanding of the frustrations home hunters are going through.



More than half the people polled, 51%, say the cost of living poses an obstacle to their home-buying plans.



"It's one thing to talk about housing affordability or lack thereof, but it's another thing to see that a majority of Americans that would like to buy a home say they just can't pull it off right now, and that's sort of the state of play with the housing market nationally as well as locally," Hamrick said.



Twenty-three percent of home buyers polled said their family and friends either gifted or loaned money to help them buy a house.



"Some people were fortunate enough to have help from friends or family," Hamrick said. "That certainly is a nice option to have, but the reality is that's not an option for most individuals."



For those renting a home or apartment, Hamrick says he was encouraged to see rent prices have stabilized a bit after steadily rising the past few years.



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